AI isn't coming for your sales job — it's coming for the parts of it that were holding you back.In this episode of In the Call, we sit down with Eytan Urbas to unpack what's actually happening at the revenue side of the house as AI reshapes the sales landscape. Spoiler: the humans aren't going anywhere.

Most sales training puts you in the seller's seat.This episode puts you somewhere far more valuable.For the first time on In The Call, two seasoned buyers pull back the curtain on what's actually happening on their side of the table — the frustration, the signals, the moments a deal is silently lost, and exactly what it takes to earn real trust.

With 20+ years in sales leadership, Sean Obrey has been in more high-stakes conversations than most people will ever see — and he came to In The Call ready to share exactly what separates good salespeople from great ones. This one is packed with real-world wisdom from someone who has actually lived it at the highest level. If you're in sales — or leading a sales team — this episode is for you.

In this interview, Howard Steinberg explains why the traditional discovery call no longer works. Today’s buyers come prepared — they’ve done the research and know their options. The sellers who win aren’t the ones who control the conversation, but the ones who respect the buyer’s time and truly listen.

In this video, Harrison Baron of Growth Generators breaks down the key revenue stages of MSP growth and what it takes to scale successfully. Whether you're a small shop or pushing toward that $5M mark, learn exactly what changes you need to make at each stage.

In this episode of Unlocking MSP Growth, host David Frankle sits down with Doug Childress, a seasoned MSP leader with over 38 years of experience in the industry. Doug shares his insights on the challenges MSPs face when trying to grow and scale their businesses, including increased competition, resource constraints, and the difficulty of finding and retaining skilled sales professionals.